Becoming a friend over the years, becoming a fan as well doesn’t help to write simple yet intelligent words to do justice for Frederik, as a person, as a rider, or whatever box there is, waiting for a label.
Fredi doesn’t need a label, he creates the label. His own.
This label shows in pretty much whatever he does, be it his snowboarding, his DJ activity, or creating the streetwearbrand „Atreebutes“. I stop and think for a second, what would be, if Frederik never had chased his dreams, it leaves a sad note, appreciating and admiring even more his achievements. I’m getting nostalgic. Wrong turn. Instead of slowly dying losing his dreams, Frederik used his talent and became more than a household name in snowboarding. Fredi has drawn his own path. He is a perfectionist, he’s progressive and he’s original. Everything he does seems to be rooted and coming from a deeper, fair minded attitude. There would have to be bigger forces on this earth to bring him off any...
